New SamTrans fare incentives take effect 

New fare changes designed to increase ridership on SamTrans took effect this week.

As of Wednesday, the cost of the SamTrans day pass was reduced to two-and-a-half times the one-way cash fare for up to 18 months. The day pass was formerly three times the one-way cash fare, which is $2 for adults traveling into San Francisco.

This provides customers who ride three or more buses a day with a discount compared to paying cash, SamTrans officials said.

The transit agency has also established an annual pass for purchase by housing complexes and businesses. Participating property managers and employers can pay a set price per eligible resident or employee. The pass costs $115 this year and will increase to $125 in 2015. Minimum participation is 100 users.

In addition, a 20 percent discount is offered for groups of 25 or more people who pre-purchase tickets for the buses.

SamTrans held four community meetings and a public hearing at its Board of Directors meeting in September to gather feedback from passengers about the proposed changes. The fare changes were approved in October.

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