It’s hard to get what you want if you don’t know what you want. For instance, a job seeker who recently contacted Robert Half opened his cover letter with an odd request: “Please read this letter and then let me know where I would fit in best in your organization.”
How many hiring managers will have the time or inclination to do this applicant’s work for him? I suspect none.
It’s your responsibility as the applicant to target a specific job and explain why your skills and experience make you ideally suited for that particular role with that particular company. Customizing your résumé to each opportunity you pursue takes more time, but it’s well worth the effort.
Max Messmer is CEO of Robert Half International, a specialized staffing firm. Send examples to Resumania, c/o Robert Half International, 2884 Sand Hill Road, Suite 200, Menlo Park 94025. Or, visit www.resumania.com.